PROGRESS IN GEOGRAPHY ›› 2015, Vol. 34 ›› Issue (4): 448-456.doi: 10.11820/dlkxjz.2015.04.006

• Special Column: Big Data and Smart City • Previous Articles     Next Articles

Evaluation indices and empirical study of smart tourist attractions from the perspective of tourists:a case study of the Temple of Confucius and Qinhuai Scenic Site of Nanjing

Xia WANG1(), Feng ZHEN2(), Xiaogen WU1   

  1. 1. School of Geographic and Oceanographic Sciences, Nanjing University, Nanjing 210023, China
    2. School of Architecture and Urban Planning, Nanjing University, Nanjing 210093, China
  • Online:2015-04-10 Published:2015-04-10

Abstract:

The construction of smart tourist attractions is an important step for the realization of smart tourism. At present, the investigation on smart tourist attractions mainly focuses on technology, management, and services. No research has been conducted on the evaluation indices of smart tourist attractions from the perspective of tourists. To fill this gap, this study used factor analysis method and developed a set of evaluation indices of smart tourist attractions from the tourists' perspective. There are nine aspects of smart tourist attractions that are of significance for their development: smart management system, smart information system, smart tour system, smart broadcasting system, e-pay system, comprehensive smart system, smart security system, smart transport system, and smart tourism resources protection system. Employing fuzzy comprehensive evaluation method, this study conducted an empirical evaluation of a smart tourist attraction—the Temple of Confucius and Qinhuai Scenic Site of Nanjing City. Finally, the strengths and weakness of the Temple of Confucius and Qinhuai Scenic Site are analyzed.

Key words: smart tourist attraction, evaluation index, Temple of Confucius and Qinhuai Scenic Site of Nanjing