PROGRESS IN GEOGRAPHY ›› 2010, Vol. 29 ›› Issue (8): 1005-1010.doi: 10.11820/dlkxjz.2010.08.014

• Original Articles • Previous Articles     Next Articles

A Comparative Study on the Tourism Motivation of Ecological Tourists: A Case of the Geopark at the Mount Yuntai Scenic Spot

CHEN Nan1, QIAO Guanghui2   

  1. 1. Department of Tourism Management, NAMSEOUL University, Cheonan 331-707, Korea|
    2. Department of Management, Henan University of Technology, Zhengzhou 450001, China
  • Received:2009-09-01 Revised:2010-05-01 Online:2010-08-25 Published:2010-08-25


The most significant difference between ecological tourist and mass tourists is that ecological tourists have ecological awareness. As major components of ecological tourism, the motivations of ecological tourists are very important. This study considered the mass tourists and ecological tourists to the Geopark at the Mount Yuntai scenic spot, compared and analyzed their ecological tourism motivations through surveys. Seven motivation factors were selected by factor analysis. T-test revealed that motivation factors for ecological tourists and mass tourists had significant difference. Finally, the limitation of the studies and the suggestions for the future research were discussed.

Key words: comparative study, ecological tourists, Geopark Mount Yuntai, mass tourists, tourism motivation